Since I began working in advertising, there’s almost nothing I haven’t written. TV, radio, direct mail, web content, brochures, project proposals, invitations, signage. You name it. Writing is my specialty but I enjoy advertising for the chance to solve problems and make things. It’s fun work.
Moving into a leadership role required learning a few other skills. Guiding work is the artful dance of getting the best from your teams, while doing your best to sell that work through. I’ve become adept at managing the internal dynamics that can stand in the way. And I have a good track record for managing client feedback and concerns. I believe creative direction is first and foremost being a guardian of the work.
I’m a car guy at heart. I started as an enthusiastic kid with a heavy foot; much later in life I got some actual training in road course, off-road and rally driving. I’ve done stunt work on multiple sets. And I love to drive the camera car. After a few goes in budget racing with the Chump Car series, a couple of years ago I committed to SCCA RallyCross competition. You can follow my team’s racing shenanigans at facebook.com/dirtyindustries
Dirty Industries Team Video
Follow me on instagram for pics of cars. My kid. Rallycross team updates. Travel shots. My dogs and cats. More cars. Dranks. (Cars too!)